What does Vartaq actually do?
We take repetitive work off your team. That usually means one of four things: assistants that answer questions from your own records, automation that turns calls and documents into finished write-ups, customer requests handled from first message to resolution, or something built specifically for how your business runs. It works inside the systems you already use, so nothing has to move.
Is this only for customer support?
No. Support is one common starting point, but just as much of the work happens internally — a team asking questions of their own CRM and meeting notes, calls being written up automatically, weekly reports assembling themselves, risk being flagged before someone notices it manually. Anything repetitive that involves reading, summarising, looking up or following up is in scope.
Are you a product or a services company?
Both, on purpose. Where a problem is common, you get our platform — already built, quick to connect. Where it is specific to your business, we build it and integrate it with what you already run. Most engagements use some of each, and we will tell you honestly which parts should be off-the-shelf rather than pushing everything one way.
Will it work with our existing systems?
That is usually the whole point. Answers are grounded in your own sources — CRM records, meeting notes, documents, reports, operational databases — so what comes back reflects your business rather than generic knowledge. Integration is treated as part of the build, and access follows the permissions your systems already enforce.
Do we need AI for everything?
No, and we will say so when you do not. Plenty of workflows are better served by plain deterministic rules: cheaper, faster, completely predictable and far easier to audit. We build rule-based flows where those are the right answer and reserve models for work that genuinely needs language understanding, reasoning or prediction. Using a model where a rule would do is a cost and a reliability risk.
What kind of results should we expect?
Across live deployments, around 70% of incoming queries are resolved automatically without anyone on your team touching them, over 5,000 messages have been handled, and more than 100 customers have been served through the systems we run. What matters more than any single figure is which 70% — the routine, repetitive requests — so your team keeps the judgement calls and loses the busywork.
How long does it take to see something working?
Weeks, not quarters — because we deliberately start with one workflow rather than a broad programme. You get real software running against your real data, and you judge it on whether the work actually went away. Once that holds up in production, we expand from something already proven rather than from a plan.
What happens to our data?
It is never used to train shared models. Credentials and integration tokens are encrypted at rest, and every organization is scoped separately with no shared data plane. Where we connect to an external platform such as WhatsApp, we use the official onboarding route rather than asking you to hand over raw API credentials. Full detail is in our Privacy Policy.
How does an engagement start, and what does it cost?
It starts with one real workflow rather than a long discovery exercise — something with a measurable outcome we can ship quickly. Pricing depends on whether you are using the platform, commissioning a custom build, or both, and on the scale involved. Email hello@vartaq.com and we will scope it with you properly instead of quoting a number that means nothing.